‘Utter hypocrisy’: Cigarette corporation lobbied against rules in Africa that are mandatory in UK

Critics have charged British American Tobacco with “complete double standards” for lobbying against tobacco control measures in Africa that are already in place in the UK.

Zambian lobbying efforts

Documents seen by journalists sent from the corporation's branch in Zambia to the African officials requests proposals to prohibit tobacco marketing and promotional activities to be canceled or deferred.

The corporation is pursuing amendments to a draft bill that include reductions in the suggested dimensions of graphic health warnings on cigarette packaging, the withdrawal of controls on flavoured tobacco products, and reduced sanctions for any firms breaking the new laws.

Activist commentary

“If I was a politician, I would say that they enable the defense of the British people and perpetuate the death of the Zambian people,” commented the health advocate.

More than 7,000 Zambians a year die from cigarette-linked health conditions, according to World Health Organization estimates.

Chimbala said the letter was known to have been circulated to various ministerial offices and was in circulation among community advocacy networks.

Global industry interference concerns

The situation emerges alongside expanded apprehension about corporate intervention with medical guidelines. Recently, WHO officials raised concerns that the smoking product companies was increasing attempts to weaken global control measures.

“We see evidence of corporate influence everywhere. Corporate signatures are on postponed duty hikes in Indonesia, delayed regulations in Zambia and even a compromised resolution at the UN international gathering,” stated the tobacco industry watchdog.

Potential consequences

“When public health regulation doesn't get enacted because of this letter, the price could be paid in individuals' health who might potentially stop smoking.”

The tobacco control bill being considered by Zambia’s parliament includes regulations surpassing UK legislation by extending coverage to e-cigarettes, and mandating that pictorial cautions cover 75% of product packaging.

Corporate counter-proposals

In the letter, the company recommends this be lowered to 30% or 50% “according to global suggested parameters”, deferred for no less than 12 months after the law is enacted.

Global health authorities actually suggests a alert needs to encompass at least fifty percent of the cigarette package face “and aim to cover as much of the principal display areas as possible”. Within Britain, warnings need to encompass nearly two-thirds of a product container sides.

Scented product controversy

The corporation requests the withdrawal of extensive controls on flavoured tobacco products, claiming that it would drive users to “black market” products. It suggests prohibiting a smaller list of “tastes inspired by desserts, candy, energy drinks, soft drinks and alcohol drinks”. All flavoured cigarettes have been prohibited in Britain since 2020.

The draft bill recommends punishments for various offences “extending from a portion of yearly revenue to a decade in prison”.

Corporate defense

Through correspondence, the company executive of the Zambian branch claims the firm is “committed to ethical business practices” and “supports the objectives of governments to decrease cigarette consumption and the associated health impact” but maintains that “specific rules can have unwelcome and unexpected consequences.”

Activist reaction

Chimbala said the company's suggested modifications would “dilute these regulations so much that the required influence for it to create lasting transformation in society will not be achieved”.

The reality that multiple comparable regulations existed in the UK, where BAT is headquartered, was “utter hypocrisy itself”, he stated.

“We exist in a international community. When I cultivate smoking products in my property and gather the crop and market the products – and my family members avoid tobacco, but my neighbour’s children do … to profit individually and all the future family lines while my neighbor's family are succumbing … is in itself total emotional failure.”

Public health laws in the United Kingdom or other countries had not caused companies to close, the advocate mentioned. “Laws don't eliminate the industry. It only protects the people.”

Formal company response

A BAT Zambia spokesperson commented: “BAT Zambia conducts its operations according with applicable local laws. Moreover, the corporation engages in the state's regulatory development in line with the relevant frameworks which provide for interested party involvement in legislation creation.”

The firm positioned itself as “not resisting legislation”, the representative commented, adding that minors should be safeguarded against obtaining cigarettes and nicotine.

“We champion developing rules to accomplish desired population health targets, while recognizing the range of rights and obligations on industry, consumers and related stakeholders,” the spokesperson stated, noting that BAT’s proposals “represent the situation of the local commercial environment and cigarette sector, which encompasses growing volumes of black market activity”.

The nation's ministry of business, commercial affairs and industrial development was contacted for response.

Sara Rojas
Sara Rojas

Elara is a tech enthusiast and writer with a passion for exploring emerging technologies and their impact on society.